by Sarah Austin | Jan 21, 2026 | Law, Law Firm Website, Strategy Landing page
Just as you wouldn’t jump into the deep end of a pool without first learning to swim, you shouldn’t start posting to social media or building a website without first creating a legal marketing strategy and a legal marketing plan. In the competitive world of law,...
by Sarah Austin | Jan 15, 2026 | Law Firm Website, Strategy Landing page, TW2 News
Legal clients are searching differently, consuming information in new ways and making decisions faster. As a result, the law firms earning attention in 2026 won’t be the ones doing more marketing… They’ll be the ones doing it with intention.Here are the legal...
by Sarah Austin | Dec 11, 2025 | Law, Law Firm Website, Strategy Landing page
In today’s digital age, having an online presence is not just an option but a necessity for lawyers and law firms. The legal industry was transformed by the growth of technology and the internet. Those who adapt are the ones who thrive. Establishing and maintaining a...
by Sarah Austin | Nov 1, 2025 | Law Firm Website, TW2 News
Generative artificial intelligence exploded across the marketing industry — and nearly every other sector. As lawsuits stack up, regulators convene and intellectual-property law plays catch-up… legal marketers must already be on top of this disruptive technology....
by Sarah Austin | Jul 13, 2025 | Law Firm Website, TW2 News
Industry awards play a key role in how law firms build credibility and stay visible in a competitive market. But recognition is not just about experience or reputation. Firms that consistently appear on these lists approach nominations with a clear and intentional...
by Sarah Austin | Sep 6, 2024 | Law Firm Website, TW2 News
Law firm marketing doesn’t need to be complicated or time consuming to drive results—it needs to be focused and intentional. At TW2 Marketing, we’ve spent more than 30 years working alongside law firms to build and execute marketing programs that support real business...
