by Denise Nix | Aug 27, 2026 | Featured, Law
A new survey presented at the Legal Marketing Association Annual Conference confirms that general counsel and business leaders are actively consuming law firm thought leadership content but are highly selective about what earns their attention and trust. The findings...
by Sarah Austin | Jan 21, 2026 | Law, Law Firm Website, Strategy Landing page
Just as you wouldn’t jump into the deep end of a pool without first learning to swim, you shouldn’t start posting to social media or building a website without first creating a legal marketing strategy and a legal marketing plan. In the competitive world of law,...
by Sarah Austin | Dec 11, 2025 | Law, Law Firm Website, Strategy Landing page
In today’s digital age, having an online presence is not just an option but a necessity for lawyers and law firms. The legal industry was transformed by the growth of technology and the internet. Those who adapt are the ones who thrive. Establishing and maintaining a...
by Denise Nix | Nov 1, 2025 | Law, TW2 News
Generative artificial intelligence exploded across the marketing industry — and nearly every other sector. As lawsuits stack up, regulators convene and intellectual-property law plays catch-up… legal marketers must already be on top of this disruptive technology....
