Traditionally, public relations focused on getting your name in print or your voice on a broadcast. This is because being interviewed or featured by a credible news outlet enhances a professional’s credibility, visibility and reputation — all key to effective marketing. Recently, TW2 Senior Consultant Denise Nix spoke at the American Bar Association Mediation Committee’s....
From Best Lawyers and Super Lawyers lists to business and legal publications’ 40 under 40 competitions, have you ever wondered why your competitors win these recognitions? The answer isn’t complicated – it’s strategic. It takes carefully drafted nominations, crafted by experienced legal marketing professionals who know what the judges are looking for and how to....
Law firm marketing doesn’t need to be complicated or time consuming to yield results – it needs to be strategic. TW2 Marketing has worked with law firms for over 30 years in creating and implementing successful marketing strategies and plans. Our client list is a who’s who of law firms and we take great pride....